Europe

Behind the scenes

A very informative piece in the Guardian today from Ian Traynor looking at how various US agencies have supported pro-democracy movements in Ukraine based on the model of the successful Serbian operation.

In the centre of Belgrade, there is a dingy office staffed by computer-literate youngsters who call themselves the Centre for Non-violent Resistance. If you want to know how to beat a regime that controls the mass media, the judges, the courts, the security apparatus and the voting stations, the young Belgrade activists are for hire.

They emerged from the anti-Milosevic student movement, Otpor, meaning resistance. The catchy, single-word branding is important. In Georgia last year, the parallel student movement was Khmara. In Belarus, it was Zubr. In Ukraine, it is Pora, meaning high time. Otpor also had a potent, simple slogan that appeared everywhere in Serbia in 2000 – the two words “gotov je”, meaning “he’s finished”, a reference to Milosevic. A logo of a black-and-white clenched fist completed the masterful marketing.

In Ukraine, the equivalent is a ticking clock, also signalling that the Kuchma regime’s days are numbered.

Stickers, spray paint and websites are the young activists’ weapons. Irony and street comedy mocking the regime have been hugely successful in puncturing public fear and enraging the powerful.

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